The iconic marshmallow PEEP could soon look very different after its manufacturer announced it would strip a harmful dye that gives the candy its striking color.
Pennsylvania-based Just Born became the first company to announce changes to its ingredient list after California passed a law banning several potentially carcinogenic ingredients, including a food dye additive.
After Easter 2024, Just Born will no longer use red dye No. 3 in any of its products, the company said in a statement.
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Published by Alexa Lardieri
I am a reporter and digital producer for the Civic section of U.S. News & World Report, where I write about breaking news. I came to U.S. News in 2016 as a researcher and writer for the Rankings and Reviews section and in 2017, joined the news team, where I helped launch America 2020. I have previously worked for LifeZette.com as a reporter and social media specialist and was an editor for several outlets at my alma mater. I am a graduate of the Philip Merrill College of Journalism at the University of Maryland, College Park. You can follow me on Twitter (@arlardieri) and Facebook (/AlexaRLardieri) or connect with me on LinkedIn (/in/alexa-lardieri).
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